At Sidetrade we believe that Predicting customer behavior has become a key element in developing strategy and customising customer relationships. Sidetrade empowers Marketing, Sales and Finance departments to grow Sales and accelerate Cash using Artificial Intelligence.
We are looking for a highly-motivated, results-driven Brand Content Manager.
Do you want to work with the most compelling AI Software Company?
You will be responsible for creating compelling content designed to attract, engage, and convert leads, across marketing channels for integrated initiatives and ad-hoc projects.
Create , produce, and publish content to support needs across the marketing department.
Build with your manager a content strategy (resources, medias, budget) and manage an editorial calendar
Enhance and communicate existing editorial content guidelines and best practices.
Partner with the Marketing Team to support campaigns with optimized content.
Proofread copy from other writers and team members, adhering to company style guide
Analyze and monitor Content ROI (lead generation, traffic acquisition) and propose appropriate actions to increase ROI
Be a steward of the brand. Help develop the Sidetrade brand.
Skills / Knowledge / Abilities / Competencies
5-7 years of experience as a content manager, in the B2B software space.
Experience writing for Sales, Marketing or Finance
Experience collaborating and producing content with product marketing
Experience writing, optimizing, and editing emails, blog posts, landing pages, e-books, web copy, advertisements (digital and print), and other demand generation copy as needed
Quick to grasp not just what a technology does, but why it matters
Track record of driving conversion with your copy, including using SEO and A/B testing
Excellent copywriting skills: creative writing, solid grammar, and impeccable spelling, while upholding corporate voice and tone are a must
Demonstrated ability to manage projects and meet deadlines
Fluent in both English and French
Master’s degree in marketing, communications or related field.
A propos de Sidetrade
Sidetrade (EURONEXT: ALBFR.PA) is the most compelling A.I. Software Company shaping the future of Customer Engagement and empowering Marketing, Sales and Finance people to grow sales and accelerate cash.
Seamlessly integrated with existing CRM and ERP, Sidetrade leverages Artificial Intelligence to disclose untapped new business opportunities, increase upsell, reduce churn, predict customer payments and accelerate cash flow generation. Over 1,500 companies, of all sizes and sectors, in 80 countries, employ AI Sidetrade solutions for sustainable growth.